Influencer Activation | Content Creation & On-Site Support

As part of the #WhereYouWantToBeSeen campaign for Paradisus, I supported influencer activations and content production to boost brand awareness, social engagement, and lead generation across social platforms. I also traveled to the Dominican Republic property to manage a photo shoot and coordinate content capture.

The campaign saw 64.1 million campaign impressions, 12.3 million content engagements, 157,400 influencer engagements, and overall 1.2M website purchase conversions.